Angie and Rafael Monreal opened their Kiddie Academy, franchise, which is located at 18600 NW 87 Avenue, Miami, Florida, in September 2007, at ages 30 and 36.
Although they are still relatively new to the area, the couple is showing parents that the innovative curriculum, hands-on approach, and commitment to each child, the hallmarks of the Kiddie Academy system, make their academy unlike any other child care provider in the area.
Background: Angie and Rafael Monreal wanted to open their own business and spent a year researching various franchises and other types of businesses. They were still unsure what concept would be the best fit until fate intervened. While employed in the financial sector, Angie began searching for a child care center for her children to attend, but was dismayed by what she found. Not wanting to leave her children at an establishment not up to her standards, Angie used her business know-how and determination to open her own Kiddie Academy franchise, the first child care provider in the area that met her standards. Kiddie Academy appealed to the Monreals as business owners, as well as parents. Local residents see that enthusiasm from the moment they walk through the door of the Monreal's academy.
Goals: The Monreals are currently working with their staff and clients to streamline their operation and discover how best to provide the families in the Miami area with the best child care possible. Once the Monreals get their first Miami academy established, they would like to further assist local parents by expanding into a second location. The Monreals also hope to begin contributing to a variety of charities in the area within the coming months.
Challenges: As a new business in the area, the Monreals find the biggest challenge has been getting the word out to attract new families to their location. As more people see how good they are, their enrollment numbers continue to climb.
Results: Since opening, the Monreals have seen a steady increase in enrollment based on referrals from currently enrolled families – a sure sign that their existing customers believe in the concept as much as the Monreals do. At the end of each day, when children are lined up outside her office door refusing to leave without a hug goodbye, Angie knows that becoming a Kiddie Academy franchisee was the right decision.
*DISCLOSURE*I have a 3 month relationship with Kiddie Academy for which I am being compensated for. All thoughts and opinions are strictly mine, and not based on anything else.
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